CPQ solves quoting complexity. If quoting is not complex, it adds a system and a bottleneck.
Only if quoting is genuinely complex: bundles, usage tiers, multi year terms or heavy approvals. Under about five SKUs a locked template is usually faster.
Measure where the quote waits. It is usually approval chains rather than document generation, and a quoting tool speeds up the wrong step.
Thresholds with real approval behind them, and a discount distribution report somebody reads. Policy without enforcement trains the opposite behaviour.
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