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At around 30 people, bring in a consultant first. If the problem is bad configuration, inconsistent process, or years of workarounds, that is a finite cleanup rather than an ongoing workload, and a few weeks of outside help costs far less than a permanent salary. Hire internally once the work has become continuous rather than one time. The simple rule: messy CRM means consultant, ongoing complexity means fractional, a large growing revenue org means a full time hire.
Last updated September 2026
Published prices. The diagnostic is free. Retainer $2,000 a month for up to 15 hours a week, Kaypo included.
A consultant. Scoped, with an end date. Sapwood runs the full foundation rebuild inside the $2,000 a month retainer.
Fractional. $2,000 a month here, month to month .
A full time hire, at $130,000 to $250,000 fully loaded.
A free diagnostic. One week, written findings, and a clear answer on which of the three you need.
Want the answer before you decide?
The diagnostic is free and takes a week. It costs nothing and tells you whether you need a project, a retainer, or a hire.
Below 50 people, writing an accurate RevOps job description is genuinely hard, because it depends on what the systems should look like. A cleanup answers that question, and the findings become the job description.
Deduplication, stage design, routing, and reporting have an end state. Hiring a permanent person to do finite work leaves you with a salary and no remaining problem.
Plus ramp. The problems compound throughout, and a consultant can be working withquickly.
Choosing wrong between consultant, fractional, and full time is commonly a $30,000 to $120,000 mistake, before counting the lost momentum.
One caveat worth stating plainly: this argument favours us, so weigh it accordingly. The honest version is that if your systems work and the workload is genuinely continuous, hire. We will tell you that on the call if it is what we think.
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Usually above 50 to 75 people, or when the operational workload is genuinely continuous rather than a backlog of fixes.
For finite work, substantially. A $2,000 a month retainer against a $165,000 to $200,000 fully loaded salary is not a close comparison when the work has an end state.
Yes, and it is the lowest risk path. The engagement defines what the role should be, and the findings become the job description.
That is the common failure. A new hire spends their first two quarters doing cleanup instead of the strategic work you hired them for, and often leaves.
If you can name it, it is probably finite. If you cannot, the free diagnostic will tell you.
Where this sits, and what it costs to fix.
Related reading, all of it free.
Read-only access to your systems, and a written report you keep either way.
Thirty minutes. Tell us what you are working on and we will tell you on the call whether we can help.
We will reach out to you shortly. If you have not heard from us by tomorrow, email hello@sapwood.io.
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